Hi, I’m Ellie 👋

I’m a communications strategist, writer, and editor.

I create evidence-based content to help people build better lives and communities. 

Who I’ve worked with
Grayscale Genentech logo
Grayscale Mailchimp logo
Grayscale Centers for Disease Control and Prevention logo
Grayscale Emory School of Medicine logo
Grayscale Fred Hutch logo
Grayscale American Academy of Pediatrics logo

What I do

I specialize in conceptualizing and executing impactful cross-channel content experiences. I believe in creating research-driven, inclusive communications campaigns that are razor-focused on the audiences they serve. 

Featured Case Study

Content Strategy for CDC Concussion Training

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Featured Case Study

Video Scriptwriting for Animated Video Series

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Featured Case Study

Content Strategy & Copywriting for Parenting Website

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More Samples

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How I Work

Here are just a few of many ways I use a strategic approach to help you communicate your ideas effectively and with impact.

User-CenterEd Content

Every piece of content I write puts the audience, user or customer at the center of the content development process. It supports the audience's goals and tasks in an accessible and inclusive way. I use tools like audience research, user stories, personas, and journey mapping to get a deeper understanding of audiences to create relevant and valuable content that is tailored to their needs.

Content Audits & Inventories

Content strategy requires knowing what’s already there to ideate on what will be. I use content audits to identify, analyze, and evaluate content and understand if content is meeting client objectives. This helps identify gaps and opportunities to improve content through a comprehensive review of existing content.

Content Strategy, Governance, & Workflow

I use content strategy roadmaps to collaborate with teams on a step-by-step path towards creating a viable content strategy. It entails defining a value proposition, business goals, a path to addressing opportunities and challenges, and ways to address audience insights and needs based on research. I use content governance processes to create consistent and effective systems for managing content.

Kind Words

  • “Ellie is an experienced communications professional who is able to craft messaging that connects the dots between individual contributors, executive leaders, and customer perspectives. She’s able to take a messy draft and turn it into a concise and clear document that is consistent to broader strategic messaging and editorial styles, all while maintaining a bit of personality and voice. She keeps it real, she’s a kind editor, and she’s quick to follow up and assist when she sees an opportunity to improve.”

    — VP of Product, Mailchimp

  • “Just wanted to send some praise about Ellie. I've worked with Ellie directly and indirectly on some communications that were complex or challenging. She's really awesome to work with. She understands the problem, understands our organization, and always makes great recommendations. I've been really impressed with her responsiveness and the care she takes in making sure we get the details right. We'd be lost without her help!”

    — Director of Engineering, Mailchimp

  • “Ellie is a fantastic writer and a stellar coworker. I'm always impressed by the thoughtful questions she brings to the table, as well as her own well-researched and well-considered responses to others. Even when we weren't able to provide proper onboarding to a difficult project, Ellie worked hard to ensure the content was creative and engaging while maintaining a solid base in scientific fact. She's great with clients and knows how to ask the right questions to elicit required information while staying fun, professional, and on-task. I recommend her without reservation and can't wait to get to work together again.”

    — Senior Writer, Banyan Communications

Let’s work together

If you’re ready to work with me on a custom communications campaign for your project, idea, or business, I’d be honored to help craft your story. Drop me a line sometime — I’m here to help.